photo_intro_header

WELCOME TO OUR WORLD

Brands are more powerful when they build an emotional connection with their audience. Photos are a universal language that makes a deeper impression and can be more persuasive than words alone.

The photos we choose say a lot about our brand and our company. We are unique. We are hopeful and curious, and see the world through wide-open eyes.

We have a unique, seeking point of view. We don’t use the same photography that conventional competitors might use.

Red Hat images must carry meaning or reveal a truth. They capture the spirit of their subject. They add context and depth to the message. Whether abstract or realistic, editorial or documentary, every Red Hat image serves the same purpose: to tell a true, coherent, and compelling story.

 

CHOOSING PHOTOS

How to select stock or Creative Commons photos that are a good fit for your project and the Red Hat brand.

TAKING PHOTOS

How to take photos for Red Hat, whether you’re a professional shooting a customer portrait or a Red Hatter documenting an office event.